Flash Sale
These styles are selling fast. Get up to 50% off Last Chance styles just in time for the holidays.
Fall Into Pain Relief
Get healthier heels this autumn with our full collection of ultra-supportive shoes.
Gift of Pain Relief
From winter essentials to best sellers, save up to $100 on holiday bundles.
These styles are selling fast. Get up to 50% off Last Chance styles just in time for the holidays.
Get healthier heels this autumn with our full collection of ultra-supportive shoes.
From winter essentials to best sellers, save up to $100 on holiday bundles.
“The brand's patented KURUSOLE technology hugs your heels and provides strong arch support." - Self

"Great support through the arch and cushioning to help absorb shock."

"Notable features include a spacious toe box, excellent arch support and a shock absorbent midsole."

“The brand's patented KURUSOLE technology hugs your heels and provides strong arch support." - Self

"Great support through the arch and cushioning to help absorb shock."

"Notable features include a spacious toe box, excellent arch support and a shock absorbent midsole."

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Buy a Holiday Gift Card
Want a loved one to experience the heel-hugging pain relief of KURU, but don’t know their size or style preference? Let them pick their own with a KURU Holiday Gift Card!
Select a custom gift amount to help someone Heel Supported, Heel Merry, Heel Better™ this season. After purchase, you’ll receive a digital gift card via email to print or forward to your loved one. It’s the perfect gift for foot pain relief—available right up until the last minute.




Holiday Bundles
Best Seller Bundle
2 pairs of select bestsellers and 1 pair of socks.
Winter Essentials Bundle
1 pair of boots, 1 pair of slippers, 1 pair of socks, and 1 bottle of KURU SHIELD spray.
Travel Bundle
1 pair of sneakers, 1 pair of slip-ons, and 1 pair of socks.

Why Heels Hurt
Every step you take starts with your heels—and it can get painful, fast. Repeated stress on the band of tissue underneath our feet—our plantar fascia—can lead to tightness, inflammation, and micro-tears. This overuse results in the characteristic symptom of plantar fasciitis: heel pain.
Our Secret
Our secret sauce? Our patented solution to heel pain relief, KURUSOLE.
Unlike anything else, KURUSOLE’s responsive technology dynamically flexes with each step to hug and protect your heels.
The curved, heel-cupping design protects the body’s natural cushioning system—the heel pad—so your feet stay happy and healthy in the most comfortable shoes.
5 stars for pain relief! This is my go-to shoe.
Lindsay C.
Explore KURU Collections

No specialized heel technology
Patented KURUSOLE heel/hugging tech
Flat
Curved
Thin, low-quality
Dual-density, ergonomic
Little to no arch support
Superior, arch-molding support
Minimal cushion
EVA shock-absorbing cushion
We’re passionate about pain relief because we’re passionate about life—and helping you live it to the fullest.
So, we studied the foot’s natural biomechanics and designed footwear to match. No flat insoles. No flimsy inserts. Just the most comfortable shoes for plantar fasciitis with perfect cushion and support in all the right places.
