FLEX Via

Current Price: $129.00 Original Price: $129.00

HSA/FSA Eligible

A minimalist lifestyle sneaker that flexes to fit your life.

Detailed image of FLEX Via in DoveGray-PaleLime

Detailed image of FLEX Via WIDE in DoveGray-PaleLime

Best Seller

"It is so nice to get good looking sneakers without compromising comfort."

Amy R.

BIGGEST SALE OF THE YEAR

seriously, we checked.

BIGGEST SALE OF THE YEAR

seriously, we checked.

FLEXible Fit. FLEXible Tech. FLEXible You.

Feel the flex. It’s the wear-everywhere shoe, built with our most flexible outsole and a clean, minimalist aesthetic. FLEX Via flexes to fit your life for the utmost versatility—with any outfit, on every human. Flex away foot pain with effortless roll through, an adjustable fit, and unparalleled heel support.

Quick Facts

Weight

9.6 oz

Materials

Mesh, Rubber

Heel to Toe Drop

11mm

Width

Medium or Wide

Flexible Grooves

Traditional Tongue

Minimalist Design

Best for: Everyday, Walking, Travel

Best Seller

(1,224 reviews)

FLEX Via

Current Price: $129.00 Original Price: $129.00

HSA/FSA Eligible

A minimalist lifestyle sneaker that flexes to fit your life.

Best for: Everyday, Walking, Travel

Women’s Men's

Detailed image of FLEX Via in JetBlack-DesertGreen

Detailed image of FLEX Via in MistBlue-Apricot

Detailed image of FLEX Via in JetBlack-BrightWhite

Detailed image of FLEX Via in BrightWhite-Sand

5 colors available: Dove Gray-Pale Lime

Women’s Men's

Width

Medium Wide

Size

Size5

Size5.5

Size6

Size6.5

Size7

Size7.5

Size8

Size8.5

Size9

Size9.5

Size10

Size10.5

Size11

Size11.5

Size12

Hurry! Only pair left in stock.

Hurry! Only pairs left in stock.

HSA/FSA eligible with

Use you HSA/FSA Funds

HSA (Health Savings Account) / FSA (Flexible Spending Account) accounts were created so individuals could use pre-tax money to pay for expenses used to treat, mitigate, or prevent a diagnosed medical condition.

Because HSA/FSAs use pre-tax money, you’re getting more purchasing power for your dollars. Rather than pay taxes on income and then spend it on health items, qualified customers can use pre-tax funds to invest in their health.

Step 1

Ensure you are not signed into “Shop Pay” and don’t use accelerated checkout options (Ex. Shop Pay, Google Pay, Apple Pay).

Step 2

For payment method, choose "Truemed - Pay with HSA/FSA". Truemed is also available under "Alternative Payment Methods"

Payment method selection screen with Visa, Discover, and Truemed options.

More Details

If you pay with your HSA/FSA card, there’s no other work you need to do (we’ll send paperwork to ensure compliance).

If you pay with personal credit card, TrueMed will send reimbursement instructions.

Why FLEX Via?

Via

Minimalist Design for Maximum Use

FLEX Via flexes with you. A clean, simple aesthetic in neutral colors complements any outfit on any human. FLEX Via adapts to your lifestyle, from a morning gym sesh to your night shift at the hospital.

Everyday Pain Relief

Flex away foot pain with FLEX Via. Minimal seams reduce friction and hotspots, while our heel-hugging tech and dual-density arch support help you last on your feet.

Flexing Heel Tech

Just as FLEX Via’s outsole delivers extra flex, our patented KURUSOLE technology flexes, too. This unique, responsive tech hugs and protects your heels unlike any other shoe on the market.

Via

"Love, love, love!!! I would recommend these to anyone who is on their feet all day!"

- Debbie C.

Feel the Flex

FLEX Via’s grooved design allows for the most effortless roll through of any sneaker in our lineup. Lightweight, breathable materials make them easy to wear all day.

Adjust with Ease

FLEX Via’s traditional tongue design makes it easy to slip in and out and allows for a precise fit on any foot shape.

Technology with

Hugs that Heal

Unlike anything else, our curved, heel-cupping KURUSOLE dynamically flexes with each step to hug and protect your feet. Designed to cradle your body’s natural cushioning—the heel pad—so your feet stay happy and healthy for all of life’s moments.

Technology

Designed for Life

Your feet are a marvel of nature and we created heel-first footwear to match. No flat insoles. No flimsy inserts. Every KURU features shock-absorbing KURUCLOUD, heel-hugging KURUSOLE, arch-supporting ULTIMATE INSOLES, and roomy toe boxes for Pain Relief Beyond Belief.

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One Bottle

$5 off

Two Bottles

$7 off

KURU Deodorizer

~~$15~~

Quick Facts

Weight

9.6 oz

Materials

Mesh, Rubber

Heel to Toe Drop

11mm

Width

Medium or Wide

Flexible Grooves

Traditional Tongue

Minimalist Design

Did you know Heel pain is the most common type of foot pain? We are here to solve it.

Why FLEX Via?

It’s the wear-everywhere shoe, built with our most flexible outsole and a clean, minimalist aesthetic. FLEX Via flexes to fit your life for the utmost versatility—with any outfit, on every human. Flex away foot pain with effortless roll through, an adjustable fit, and unparalleled heel support.

Feel the Flex

FLEX Via’s grooved design allows for the most effortless roll through of any sneaker in our lineup. Lightweight, breathable materials make them easy to wear all day.

Why KURU?

This flat world takes a toll on our round heels. That’s why we make shoes shaped like your feet.

We build heel-loving technology into every layer so you get more life and less pain.

Our shoes are the next evolution of modern footwear—and that future is here.

Need Help Picking a Pair?

Text a Shoe Expert

FLEXible Fit. FLEXible Tech. FLEXible You.

Quick Facts

FLEX Via

Your foot experience is about to change.

Your foot experience is about to change.

Hugs that Heal

Designed for Life

Quick Facts

Why FLEX Via?

Feel the Flex

Why KURU?

Need Help Picking a Pair?

Shop KURU With Confidence