Hi there 👋

Welcome to KURU. How can we help you?

58,906 Ratings

Go From "Ouch” to "Ahh”

Try KURU with confidence! No stress, no hassle. Just easy returns if needed.

Shop Best Sellers

Trusted by:

"Notable features include a spacious toe box, excellent arch support and a shock absorbent midsole."

“The brand's patented KURUSOLE technology hugs your heels and provides strong arch support."

"Great support through the arch and cushioning to help absorb shock."

"Notable features include a spacious toe box, excellent arch support and a shock absorbent midsole."

“The brand's patented KURUSOLE technology hugs your heels and provides strong arch support."

"Great support through the arch and cushioning to help absorb shock."

Still need convincing?

You Might Be Saying...

1. “They’re too expensive."
Cheap shoes cost you more—in pain and replacements. KURU is an investment in happy feet that'll pay you back with every supported step.

2. “What if they don't work?"
No worries. Our risk-free guarantee means you can try KURU for 45 days and return them if your pain doesn’t improve. No stress. No fine print.

3. "What makes KURU different?"
KURU's patented heel-hugging tech dynamically flexes with every step to fight foot pain at its source. The difference is so real, it’s unreal.

Why Millions Trust KURU

1.👟 USA-patented heel technology for real foot pain relief.
2.🧠 Engineered for plantar fasciitis, heel & arch support.
3.👩‍⚕️ Worn by nurses, retail & service workers.
4.💬 Thousands of reviews from pain sufferers like you.

Ready to start? Take the Shoe Finder Quiz. It only takes 60 seconds!

Free returns, free exchanges.

They’re Risk-Free to Try

We know buying shoes online can be a leap of faith. That’s why we back every pair with a 45-day risk-free trial.

Free returns. Free exchanges. Every pair.
Test them, wear them, live in them. If they’re not the most comfortable shoes you’ve ever owned, return them.

It’s that easy.

Free Shoe Finder Quiz

Not Sure Which Shoe?

Start here.

We’ll match you to the perfect KURU for your feet, your life, and your pain.

It only takes 60 seconds.

Banner icon

Use Your Pre-Tax Dollars To Invest in Foot Health


Turn your HSA/FSA contributions into lasting foot pain relief with KURU. Learn More →

KURU's Best-Selling Styles

Shop Shoes for
Women
Shop Shoes for
Men
Best Seller
Detailed image of FLEX Via in DoveGray-PaleLime

Women's

FLEX Via

$144.48 $144.48

Everyday, Walking, Travel

5 Colors, 2 Widths
(1,322)reviews
Best Seller
Detailed image of ATOM 2 in DoveGray-BrightWhite

Men's

ATOM 2

$189.28 $189.28

Everyday, Workouts, KURUCLOUD+

4 Colors
(351)reviews
Best Seller
Detailed image of QUANTUM 2 ElectricGrape in MidnightBlue

Women's

QUANTUM 2

$189.28 $189.28

Walking, Premium Cushion, Advanced KURUSOLE

6 Colors, 2 Widths
(1,317)reviews
Best Seller
Detailed image of FLEX Via in JetBlack-BrightWhite

Men's

FLEX Via

$144.48 $144.48

Everyday, Walking, Travel

4 Colors, 2 Widths
(483)reviews

Women's

DRAFT 2

$133.28 $133.28

Around The House, Lightweight, Cozy

3 Colors
(244)reviews
New
Unisex
ROAM 2

Unisex

ROAM 2

$166.88 $166.88

Everyday, Casual, Leather

3 Colors
(6)reviews
Best Seller
Detailed image of ATOM 2 in JetBlack-DesertTan

Women's

ATOM 2

$189.28 $189.28

Workouts, Everyday, KURUCLOUD+

4 Colors, 2 Widths
(987)reviews

Men's

DRAFT 2

$133.28 $133.28

Around The House, Lightweight, Cozy

2 Colors
(87)reviews

Women's

LOFT

$166.88 $166.88

Cozy, Around The House, Indoor/Outdoor Use

4 Colors
(478)reviews

Men's

QUANTUM 2 WIDE

$189.28 $189.28

Walking, Premium Cushion, Advanced KURUSOLE

3 Colors, 2 Widths
(839)reviews

Women's

QUEST

$211.68 $211.68

Light Hiking, Gardening, Ankle Support

2 Colors
(1,466)reviews
Best Seller
Detailed image of FLEX Via WIDE in JetBlack-BrightWhite

Men's

FLEX Via WIDE

$144.48 $144.48

Everyday, Walking, Travel

2 Widths
(483)reviews
Last Chance
Detailed image of FLEX Astra in ChestnutBrown-White

Women's

FLEX Astra

$200.48 $200.48

Everyday, Soft Leather, Dress Up or Down

3 Colors
(220)reviews
Anti-Slip
Detailed image of KIVI 2 in EspressoBrown

Men's

KIVI 2

$189.28 $189.28

Work, All-Day Standing, Anti-Slip

2 Colors, 2 Widths
(264)reviews
A man wearing ROAM Sneakers in New-BrightWhite-JetBlack walking down stairs.
Shop All
Womens
Shop All
Mens

Bundle & Save on KURU Shoes

Save $25
Shoes + Socks Bundle

Shoes + Socks Bundle

Starts at
$149

1 pair of shoes and 3 pairs of socks.

Save $40
Best Seller Bundle

Best Seller Bundle

Starts at
$233

2 pairs of select bestsellers and 1 pair of socks.

Save $40
 Travel Bundle

Travel Bundle

Starts at
$223

1 pair of sneakers, 1 pair of slip-ons, and 1 pair of socks.

Shop All Bundles - Bundle & Save on KURU Shoes
Kuru Footwear Humankind Desktop Banner
Kuru Footwear Humankind Mobile Banner

Find the Best Shoe for You. Text Us Now.

Text a Shoe Expert
Loved by Customers Since 2008
58,906 Ratings
Best shoes ever!

This is my second pair. 10 out of 10 recommend. I struggle with plantar fasciitis and these are a life saver. I don't wear any other shoes now.

Nina H.
Recommended by Spinal Specialist

Great shoes, helped with plantar fasciitis, took about a week to get broke in and comfortable, but they are great.

Jim R.
You have a convert.

My many pair of new balance have been put to the back of my closet and my single pair of KURU is all I wear. Thanks for a great product.

John G.
So Happy

I am so happy a friend recommended this company. These shoes feel as if I'm walking on air they are so light, comfortable, and supportive on my feet. I'm in the process of ordering another pair.

Tish C.
Great Workout Shoes!

These shoes provide excellent support and comfort for working out and walking.

Carla
Supportive and Stylish

I love these shoes. The best feeling is being supported and keeping my feet, knees and ankles all in line. I know this won’t be the last pair I buy. Lucky me, there’s so many styles to choose from, too.

Dan
Best shoes ever!

This is my second pair. 10 out of 10 recommend. I struggle with plantar fasciitis and these are a life saver. I don't wear any other shoes now.

Nina H.
Recommended by Spinal Specialist

Great shoes, helped with plantar fasciitis, took about a week to get broke in and comfortable, but they are great.

Jim R.
You have a convert.

My many pair of new balance have been put to the back of my closet and my single pair of KURU is all I wear. Thanks for a great product.

John G.
So Happy

I am so happy a friend recommended this company. These shoes feel as if I'm walking on air they are so light, comfortable, and supportive on my feet. I'm in the process of ordering another pair.

Tish C.
Great Workout Shoes!

These shoes provide excellent support and comfort for working out and walking.

Carla
Supportive and Stylish

I love these shoes. The best feeling is being supported and keeping my feet, knees and ankles all in line. I know this won’t be the last pair I buy. Lucky me, there’s so many styles to choose from, too.

Dan
New
Unisex
ROAM 2

ROAM 2

$166.88 $166.88
3 Colors, 2 Widths
Best Seller
Detailed image of ATOM 2 in MistBlue-BrightWhite

ATOM 2

$189.28 $189.28
4 Colors, 2 Widths
New
VELOCITY

VELOCITY

$189.28 $189.28
2 Colors
New
Unisex
Anti-Slip
White shoe with pink and blue accents on a white background

CURA

$211.68 $211.68
3 Colors
New
Unisex
SURGE

SURGE

$189.28 $189.28
3 Colors
New
Gray athletic shoe with white sole on a white background

QUANTUM 2 Slip-On

$166.88 $166.88
2 Colors
Best Seller
Detailed image of MOMENT in JetBlack-PeachSherbet

MOMENT

$110.88 $110.88
3 Colors
Best Seller
Detailed image of FLEX Via in MistBlue-Apricot

FLEX Via

$144.48 $144.48
5 Colors
New
ROAM 2 Atla

ROAM 2 Atla

$144.48 $144.48
3 Colors
New
Unisex
Anti-Slip
Black shoe with white sole on a white background

CURA

$211.68 $211.68
3 Colors
Best Seller
Detailed image of ATOM 2 in BrightWhite-Sand

ATOM 2

$189.28 $189.28
4 Colors
Best Seller
Detailed image of FLEX Via in JetBlack-DesertGreen

FLEX Via

$144.48 $144.48
5 Colors
Best Seller
Detailed image of ATOM 2 in DoveGray-BrightWhite

ATOM 2

$189.28 $189.28
4 Colors
New
Black athletic shoe on a white background

QUANTUM 2 Slip-On

$166.88 $166.88
2 Colors
New
Unisex
ROAM 2

ROAM 2

$166.88 $166.88
3 Colors, 2 Widths
New
Unisex
SURGE

SURGE

$189.28 $189.28
3 Colors
New
Unisex
Anti-Slip
Black shoe with white sole on a white background

CURA

$211.68 $211.68
3 Colors
New
VELOCITY

VELOCITY

$189.28 $189.28
2 Colors
Best Seller
Detailed image of MOMENT in JetBlack-StormGray

MOMENT

$110.88 $110.88
3 Colors
Best Seller
Last Chance
Detailed image of ATOM Slip-On in MidnightBlue-MineralBlue

ATOM Slip-On

$166.88 $166.88
3 Colors
Best Seller
Detailed image of FLEX Via in CoolGray-BrightWhite

FLEX Via

$144.48 $144.48
4 Colors
New
Unisex
Anti-Slip
Gray and blue shoe with green accents on a white background

CURA

$211.68 $211.68
3 Colors

FLEX Slip-On

$144.48 $144.48
2 Colors

TRIPLE MAX Ion

$211.68 $211.68
3 Colors