A New Evolution of Footwear– KURU Footwear

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Welcome to KURU. How can we help you?

66,991 Ratings
HSA/FSA Eligible

Feel the KURU Difference - 3 Million Feet Already Have

Discover which KURU shoe is perfect for your foot pain, lifestyle, and arch type—in under 60 seconds.

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91-Days to Feel Better. Promise.

Our Goal is to make your life, pain free. If we can't improve your foot pain in 91-Days, return the shoes for a full-refund, no questions asked.

Trusted by:

"Notable features include a spacious toe box, excellent arch support and a shock absorbent midsole."

“The brand's patented KURUSOLE technology hugs your heels and provides strong arch support."

"Great support through the arch and cushioning to help absorb shock."

"Notable features include a spacious toe box, excellent arch support and a shock absorbent midsole."

“The brand's patented KURUSOLE technology hugs your heels and provides strong arch support."

"Great support through the arch and cushioning to help absorb shock."

Welcome to KURU

Real Talk - What Even Is a KURU?

 1. It’s a shoe — but with house-made patented tech that flexes with your heel, not against it.

 2. It’s designed to fix chronic foot pain. No inserts. No gimmicks.

 3. It looks like something you want to wear. And your podiatrist would be proud.

 4. It works. And we can prove it.

"I used to think these reviews were fake, but my plantar fasciitis is truly gone." - Andre C.

Over 66,991 Reviews
These shoes saved my life. Period.

I’ve been a server for over 15 years. I have plantar fasciitis and I'm 5 months pregnant. I have tried every shoe on earth to fix my chronic excruciating foot pain and nothing has worked. THESE SHOES HAVE SAVED MY FEET! I no longer have any foot pain. AT ALL. I used to come home after a shift and immediately have to soak my feet in hot water and spend the next day in bed. Now I come home from work and can still stand up straight and walk around comfortably! I never want to take them off! The first day I wore them to work I cried at the end of my shift because I couldn’t believe I found the solution to my foot pain. If you have foot issues. Get these shoes.

Mindy J.
Great Pair of Shoes!

I was very hesitant at first.
But after reading reviews online and checking reviews in forums and on YouTube, I decided to get a pair.

So far, they are some of the most comfortable shoes I have ever worn.

They definitely help with heel pain and will even look into getting an extra pair down the road.

James S.
Very Comfy Shoe!

I recently purchased my first pair of KURU shoes.

I had never heard of the brand and was unsure about trying them, even if I could return them.

They turned out to be very comfortable and offered the support I needed.

Jean J.
Fixed my aching arches

LOVE these shoes.

The first pair solved my plantar fasciitis pain. They felt so good on my feet, I ordered another pair.

Highly recommend. Great arch and heel support.

Tracie C.
So happy! No pain!

My foot pain was unbearable.

When I put on my first pair of KURUs, the pain was gone, like a miracle.

I now have 6 different pairs of KURU shoes and don't buy any other footwear. 
Nothing compares.

NJ BTC
Best sandals ever!

After reading the reviews, I decided to take a chance and am very happy I did!


My heel, which normally hurts after a while, has zero pain. The footbed is cushiony but sturdy. I bought the lighter color that goes with everything.


I get lots of compliments. Very happy and highly recommend!

Donna O.
I Was Skeptical

After reading the reviews, I was still skeptical…but…I can truly say that these are the best footwear I have ever purchased…worth the cost.

Usually, by the end of the day, my feet are killing me. After wearing them all day, I didn’t want to take them off.

You have a new customer, and I will recommend them to individuals with foot issues.

Michael S.
Life Changing!

It felt like one morning I woke up and suddenly I had a heel spur. I did some quick googling and came upon KURU shoes, and thank God I did because they have saved me!! I really can't recommend these shoes enough.

Julie M.

Why Millions Trust KURU

1.👟 USA Patented heel cushioning for real foot pain relief.
2.🧠 Engineered for plantar fasciitis, heel & arch support.
3.👩‍⚕️ Worn by nurses, retail & service workers.
4.💬 Thousands of reviews from pain sufferers like you.

Ready to Start? Take the Shoe Finder Quiz— It only takes 60 Seconds.

Built for Comfort. Proven for Pain. Loved for Work.
Used by Everyone.

Not Mass Produced. Not Mass-Market.

We Sell Out. A Lot.

We’re a small team out of
Salt Lake City. We make shoes that work, not shoes that pad a shelf.
If you see a style you like, don’t wait. 
It might be gone next time you look.

Free Returns, Free Exchanges.

They’re Risk-Free to Try

We know buying shoes online can be a leap of faith. That’s why we back every pair with a 45-day risk-free trial.

Every pair—Free Returns. Free Exchanges.
Test them, wear them, live in them—if they’re not the most comfortable shoes you’ve ever owned, return them. It’s that easy.

Free Shoe Finder Quiz

Not Sure Which Shoe? Start Here.

We’ll match you to the perfect KURU for your feet, your life, and your pain.

It only takes 60 seconds.

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Use Your Pre-Tax Dollars To Invest in Foot Health


Turn your HSA/FSA contributions into lasting foot pain relief with KURU. Learn More →

KURU's Best Selling Styles

Shop Shoes for
Women
Shop Shoes for
Men
Best Seller
Detailed image of ATOM 2 in MistBlue-BrightWhite

Women's

ATOM 2

$282 AUD $282 AUD

Workouts, Walking, Everyday

4 Colors, 2 Widths
(1,266)reviews
Best Seller
Detailed image of FLEX Via in JetBlack-BrightWhite

Men's

FLEX Via

$215 AUD $215 AUD

Walking, Travel, Everyday

4 Colors, 2 Widths
(558)reviews
Best Seller
Detailed image of MOMENT in JetBlack-PeachSherbet

Women's

MOMENT

$165 AUD $165 AUD

Recovery, Around The House, Everyday

3 Colors
(740)reviews
Best Seller
Detailed image of TRIPLE MAX Ion in JetBlack-StormGray

Men's

TRIPLE MAX Ion

$315 AUD $315 AUD

Running, Workouts, Walking

3 Colors
(145)reviews

Women's

LOMA

$249 AUD $249 AUD

Office, Everyday Casual, Vacation

4 Colors
(125)reviews
New
ROAM 2

Unisex

ROAM 2

$249 AUD $249 AUD

Everyday Casual, Office, Travel

3 Colors
(121)reviews
Best Seller
Detailed image of FLEX Via in DoveGray-PaleLime

Women's

FLEX Via

$215 AUD $215 AUD

Walking, Travel, Everyday

4 Colors, 2 Widths
(1,523)reviews
Best Seller
Detailed image of MOMENT in JetBlack-StormGray

Men's

MOMENT

$165 AUD $165 AUD

Recovery, Around The House, Everyday

2 Colors
(264)reviews

Unisex

APOGEE

$249 AUD $249 AUD

Everyday Casual, Walking, Office

6 Colors
(150)reviews
Best Seller
Detailed image of QUANTUM 2 in WIDE-IndigoBlue

Men's

QUANTUM 2 WIDE

$282 AUD $282 AUD

Walking, All-Day Standing, Training & Gym

3 Colors, 2 Widths
(934)reviews
New
ROAM 2 Atla

Women's

ROAM 2 Atla

$215 AUD $215 AUD

Everyday Casual, Travel, Office

3 Colors
(54)reviews
Best Seller
Detailed image of FLEX Via WIDE in JetBlack-BrightWhite

Men's

FLEX Via WIDE

$215 AUD $215 AUD

Walking, Travel, Everyday

2 Widths
(558)reviews
Last Chance
Detailed image of ROAM in BrightWhite-JetBlack

Women's

ROAM

$232 AUD $232 AUD

Office, Everyday Casual, Travel

5 Colors
(1,527)reviews
Best Seller
Detailed image of ATOM 2 in DoveGray-BrightWhite

Men's

ATOM 2

$282 AUD $282 AUD

Workouts, Walking, Everyday

4 Colors
(483)reviews
New Color
CODA Muse

Women's

CODA Muse

$232 AUD $232 AUD

Office, Everyday Casual, Quick Wear

4 Colors
(657)reviews
New Color
Detailed image of DRAFT Rento in Greige-Sand

Men's

DRAFT Rento

$199 AUD $199 AUD

Travel, Quick Wear, Everyday Casual

4 Colors
(125)reviews
New
ROAM 2

Unisex

ROAM 2

$249 AUD $249 AUD

Everyday Casual, Office, Travel

3 Colors, 2 Widths
(121)reviews
New
MOMENT Flip

Men's

MOMENT Flip

$165 AUD $165 AUD

Recovery, Beach Days, Quick Wear

2 Colors
(15)reviews
Last Chance
Detailed image of LOMA Tila in Sand-DesertTan

Women's

LOMA Tila

$249 AUD $249 AUD

Office, Everyday Casual, Vacation

2 Colors
(85)reviews
Anti-Slip
Detailed image of KIVI 2 in EspressoBrown

Men's

KIVI 2

$282 AUD $282 AUD

Office, Slippery Surfaces, Quick Wear

2 Colors, 2 Widths
(303)reviews

Women's

FLEX Slip-On

$215 AUD $215 AUD

Travel, Quick Wear, Everyday Casual

2 Colors
(201)reviews
New
Gray athletic shoe with white sole on a white background

Men's

QUANTUM 2 Slip-On

$249 AUD $249 AUD

Travel, All-Day Standing, Quick Wear

2 Colors
(49)reviews
A man wearing ROAM Sneakers in New-BrightWhite-JetBlack walking down stairs.
Shop All
Womens
Shop All
Mens

Bundle & Save on KURU Shoes

Save $36 AUD
Shoes + Socks Bundle

Shoes + Socks Bundle

Starts at
$213 AUD

1 pair of shoes and 3 pairs of socks.

Save $57 AUD
Best Seller Bundle

Best Seller Bundle

Starts at
$332 AUD

2 pairs of select bestsellers and 1 pair of socks.

Save $57 AUD
 Travel Bundle

Travel Bundle

Starts at
$318 AUD

1 pair of sneakers, 1 pair of slip-ons, and 1 pair of socks.

Shop All Bundles - Bundle & Save on KURU Shoes
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Loved by Customers Since 2008
66,991 Ratings
Best shoes ever!

This is my second pair. 10 out of 10 recommend. I struggle with plantar fasciitis and these are a life saver. I don't wear any other shoes now.

Nina H.
Recommended by Spinal Specialist

Great shoes, helped with plantar fasciitis, took about a week to get broke in and comfortable, but they are great.

Jim R.
You have a convert.

My many pair of new balance have been put to the back of my closet and my single pair of KURU is all I wear. Thanks for a great product.

John G.
So Happy

I am so happy a friend recommended this company. These shoes feel as if I'm walking on air they are so light, comfortable, and supportive on my feet. I'm in the process of ordering another pair.

Tish C.
Great Workout Shoes!

These shoes provide excellent support and comfort for working out and walking.

Carla
Supportive and Stylish

I love these shoes. The best feeling is being supported and keeping my feet, knees and ankles all in line. I know this won’t be the last pair I buy. Lucky me, there’s so many styles to choose from, too.

Dan
Best shoes ever!

This is my second pair. 10 out of 10 recommend. I struggle with plantar fasciitis and these are a life saver. I don't wear any other shoes now.

Nina H.
Recommended by Spinal Specialist

Great shoes, helped with plantar fasciitis, took about a week to get broke in and comfortable, but they are great.

Jim R.
You have a convert.

My many pair of new balance have been put to the back of my closet and my single pair of KURU is all I wear. Thanks for a great product.

John G.
So Happy

I am so happy a friend recommended this company. These shoes feel as if I'm walking on air they are so light, comfortable, and supportive on my feet. I'm in the process of ordering another pair.

Tish C.
Great Workout Shoes!

These shoes provide excellent support and comfort for working out and walking.

Carla
Supportive and Stylish

I love these shoes. The best feeling is being supported and keeping my feet, knees and ankles all in line. I know this won’t be the last pair I buy. Lucky me, there’s so many styles to choose from, too.

Dan
Best Seller
Detailed image of ATOM 2 in NightBlue-Teal

ATOM 2

$282 AUD $282 AUD
4 Colors
Best Seller
Detailed image of FLEX Via in MistBlue-Apricot

FLEX Via

$215 AUD $215 AUD
4 Colors
New
ROAM 2

ROAM 2

$249 AUD $249 AUD
3 Colors
New
ATOM 2 Slip-On

ATOM 2 Slip-On

$249 AUD $249 AUD
2 Colors
Best Seller
Detailed image of FLEX Via WIDE in JetBlack-BrightWhite

FLEX Via WIDE

$215 AUD $215 AUD
2 Colors, 2 Widths
Best Seller
Detailed image of TRIPLE MAX Ion in JetBlack-Multi

TRIPLE MAX Ion

$315 AUD $315 AUD
3 Colors
New
Black sneaker with white sole on a light gray background

DRIVE Golf

$299 AUD $299 AUD
2 Colors
New Color
Detailed image of DRAFT Rento in Sand-Cinnamon

DRAFT Rento

$199 AUD $199 AUD
3 Colors

DRAFT Rento

$199 AUD $199 AUD
3 Colors
New
VELOCITY

VELOCITY

$282 AUD $282 AUD
2 Colors

KALA 2

$182 AUD $182 AUD
3 Colors
Best Seller
Detailed image of ATOM 2 in BrightWhite-Sand

ATOM 2

$282 AUD $282 AUD
4 Colors
Best Seller
Detailed image of TRIPLE MAX Ion in AzureBlue-SunnyLime

TRIPLE MAX Ion

$315 AUD $315 AUD
3 Colors
Best Seller
Detailed image of ATOM 2 in JetBlack-BrightWhite

ATOM 2

$282 AUD $282 AUD
4 Colors, 2 Widths
Best Seller
Detailed image of MOMENT in JetBlack-StormGray

MOMENT

$165 AUD $165 AUD
2 Colors
Best Seller
Detailed image of FLEX Via in JetBlack-BrightWhite

FLEX Via

$215 AUD $215 AUD
4 Colors, 2 Widths
New
ATOM 2 Slip-On

ATOM 2 Slip-On

$249 AUD $249 AUD
2 Colors

APOGEE

$249 AUD $249 AUD
6 Colors
New
Black sneaker with white sole on a light gray background

DRIVE Golf

$299 AUD $299 AUD
2 Colors

FLEX Slip-On

$215 AUD $215 AUD
2 Colors

FLEX Slip-On

$215 AUD $215 AUD
2 Colors
Best Seller
Detailed image of FLEX Via WIDE in JetBlack-BrightWhite

FLEX Via WIDE

$215 AUD $215 AUD
2 Widths

DRAFT Rento

$199 AUD $199 AUD
4 Colors

KALA 2

$182 AUD $182 AUD
2 Colors
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